Inspired has appointed Ian Freeman as its new CCO of Virtuals， effective 16 November 2023. 

Freeman is an industry veteran with more than 20 years of experience in iGaming and sports. Most recently， he served as CRO for FSB， a sports and iGaming platform provider.

During his education， Freeman earned a BA (Hons) in Business Administration at the University of Greenwich and he also holds an MBA from Ashridge Business School.

Futhermore， Freeman also served a five-year tenure at Kambi where he served as CCO， as well as having served as VP of Global Business Development & Commercial at IGT PlayDigital.

Brooks Pierce， President and CEO at Inspired Entertainment， commented on Freeman’s appointment by saying: "Ian’s extensive background in the sports betting industry， including leadership roles at Kambi，Casino games IGT， and FSBTech as CRO， is invaluable to our team.

“With a proven track record in commercial， operational， and technical areas， Ian brings the perfect balance of capabilities needed to elevate our virtual sports business to the next level. Virtual sports is a key driver of the growth strategy of Inspired and we are excited to add Ian to this key leadership role.”

Speaking on his appointment with Inspired and the termination of the previous CCO， Steve Rogers， who resigned after a 25-year tenure with the company， Freeman commented: “I would like to thank Steve for his many contributions to the company over the years.

"He has been a big part of our success. We wish him all the best in his future endeavors.”